Flow

AI productivity tool. Warm editorial aesthetic.

Overview

Flow is a high-performance productivity platform designed to streamline team workflows and eliminate task friction. We built a visually stunning, premium SaaS landing page with optimized lead capture, smooth micro-interactions, and a robust automation backend.

The challenge

Standard SaaS templates often feel cold, generic, and identical. Flow needed to stand out with an editorial-grade warm aesthetic while maintaining ultra-fast load times. Additionally, they needed a seamless way to capture leads and automatically route them to their CRM and email marketing tools without maintaining complex server infrastructure.

What I built

We developed a premium, responsive landing page using Next.js and GSAP for state-of-the-art interactive scrolling and entrance animations. The styling utilizes a refined, sunlit warm color palette built on top of customized CSS design tokens. For the lead intake, we engineered a serverless contact path that leverages Make.com to instantly parse submissions and sync them with high-priority CRM leads and automated nurture email campaigns.